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Big 3 Basketball League CEO Amy Trask

Ice Cube aka O'Shea Jackson poses with Oakland Raider CEO Amy Trask before game against the San Diego Chargers at McAfee Coliseum on Sunday, October 16, 2005. (Photo by Kirby Lee/NFLPhotoLibrary)

On Sports Byline USA

Former Raiders CEO and current BIG 3 CEO Amy Trask joined Ron Barr to talk the new 3-on-3 basketball league created by Ice Cube. She discusses her role with the league, challenges that she has faced as CEO of a start-up entity, and what it was about the league that convinced her to sign on in a prominent role. She also talks about the appeal of the 3-on-3 game on a global scale and what fans can expect to see out of the BIG 3 league.

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